Feinationscup.org: innovative social hub launched for Furusiyya FEI Nations Cup™
Saturday 20 June 2015
The Furusiyya FEI Nations Cup™, the world’s most prestigious team Jumping series, has a brand new online home. The hub www.feinationscup.org, which has just been launched, has been created to take fans around the world on an innovative social journey and encourage them to support their nation and the series as a whole.
Feinationscup.org, which is very much picture-led, has been designed to immerse the fans in the spirit of the FEI Nations Cup™ and give them the opportunity to follow and enjoy each qualifier. The pride and excitement shared by the 45 nations competing in the series are central to this new tool. The site takes users on an exciting journey throughout the series all the way to the much anticipated Furusiyya FEI Nations Cup™ Final 2015 to be held in Barcelona (ESP) in September. There is a dedicated page for each of the 19 qualifiers which will be updated with exclusive behind the scenes images, competition results and key statistics.
“The newly launched Furusiyya FEI Nations Cup hub is a great new platform,” FEI President Ingmar De Vos commented. “It has been developed to help fans from all over the world to understand and follow the series and to share the wonderful spirit of national pride and sporting excellence.
“Each nation’s achievements will be highlighted as suspense and excitement grow in the chase for the much coveted Furusiyya points. I encourage everyone to follow and cheer for their favourite athletes as teams battle it out to make the exclusive list of nations qualified for the Final.”
The hub will be supported by social media campaigns on Facebook, Twitter, Instagram, and YouTube encouraging fans to #SupportYourNation throughout the series.
